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Natural Beauty

Posted on July 4, 2026

The Horrors of Wellness Culture in Ling Ling Huang’s Natural Beauty

Guest Post

Henriikka Koivisto

Ling Ling Huang’s satirical horror novel Natural Beauty (2023) tells the story of a young, unnamed narrator who gives up a promising career as a classical pianist after her parents are injured in a car accident. One day, an extraordinarily beautiful woman shows up at the restaurant where the narrator works and offers her a job at a high-end wellness and beauty company called Holistik. What at first seems like a dream job for many young women—with better pay, an endless supply of free skincare products and treatments, and a boost of social status—soon turns dangerous. Huang leads her readers into the deeply disturbing world of invasive and risky beauty procedures, unapologetic cultural appropriation, abuses of power culminating in sexual violence, all behind a façade of wellness and self-care.

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